ActiveCampaign vs ProofHub
A head-to-head comparison to help you pick the right tool
Last updated: April 30, 2026
ActiveCampaign
ActiveCampaign is a customer experience automation platform that combines email marketing, marketing automation, and CRM in one powerful tool. It is known for having the most advanced email automation capabilities in its price range. ActiveCampaign is used by over 180,000 businesses that want to deliver personalized customer experiences at scale.
ProofHub
ProofHub is an all-in-one project management and team collaboration tool with a flat pricing model. It includes tasks, Gantt charts, time tracking, proofing, and team chat under one fixed price.
Pros
- ✓Best-in-class email marketing automation at an affordable price
- ✓Powerful segmentation and personalization capabilities
- ✓Strong CRM features integrated with marketing tools
- ✓Excellent deliverability rates
Cons
- ✗Can be complex to set up advanced automations
- ✗CRM features are less robust than dedicated CRM tools
- ✗Interface has a learning curve for new users
Pros
- ✓Flat pricing regardless of user count
- ✓All-in-one including proofing tools
- ✓No per-user fees
- ✓Good for agencies and creative teams
- ✓Built-in time tracking
Cons
- ✗Interface less modern than competitors
- ✗Limited integration ecosystem
- ✗Flat pricing only worthwhile at larger team sizes
- ✗Reporting is basic
ActiveCampaign vs ProofHub: Side by Side
| Factor | ActiveCampaign | ProofHub |
|---|---|---|
| User Rating | N/A | N/A |
| Category | CRM Software | Project Management |
| Pricing Model | Paid | Paid |
| Starting Price | $15/mo | Contact for pricing |
| Best For | SMBs wanting powerful email marketing automation combined with a CRM | Agencies and creative teams wanting an all-in-one tool with flat pricing and built-in proofing features |
| Our Pick | — | — |
ActiveCampaign Features
- ✓Email marketing
- ✓marketing automation
- ✓CRM
- ✓lead scoring
- ✓site tracking
- ✓SMS marketing
- ✓landing pages
- ✓reporting
ProofHub Features
- ✓Project management
- ✓task tracking
- ✓time tracking
- ✓team collaboration
- ✓Gantt charts
- ✓resource management
Pricing Comparison
Our Take
Choose ActiveCampaign if smbs wanting powerful email marketing automation combined with a crm. Choose ProofHub if agencies and creative teams wanting an all-in-one tool with flat pricing and built-in proofing features.
Best For
SMBs wanting powerful email marketing automation combined with a CRM
Best For
Agencies and creative teams wanting an all-in-one tool with flat pricing and built-in proofing features
Also Consider
If neither ActiveCampaign nor ProofHub is the right fit, Monday.com CRM is worth evaluating.
Monday.com CRM
Teams that want CRM and project management combined in one visual platform
From $12/user/mo
Frequently Asked Questions
What is the difference between ActiveCampaign and ProofHub?
ActiveCampaign is best for smbs wanting powerful email marketing automation combined with a crm. ProofHub is best for agencies and creative teams wanting an all-in-one tool with flat pricing and built-in proofing features.
Which is better, ActiveCampaign or ProofHub?
Choose ActiveCampaign if smbs wanting powerful email marketing automation combined with a crm. Choose ProofHub if agencies and creative teams wanting an all-in-one tool with flat pricing and built-in proofing features.
How much does ActiveCampaign cost?
ActiveCampaign starts at $15/mo. Pricing model: Paid.
How much does ProofHub cost?
Visit ProofHub website for current pricing.
Who should use ActiveCampaign?
SMBs wanting powerful email marketing automation combined with a CRM
Who should use ProofHub?
Agencies and creative teams wanting an all-in-one tool with flat pricing and built-in proofing features