EngageBay vs Lattice
A head-to-head comparison to help you pick the right tool
Last updated: September 14, 2026
EngageBay is our recommended pick for most teams — budget-conscious smbs wanting a hubspot alternative with a strong free plan.
Try EngageBay →Read our full EngageBay review →EngageBay
EngageBay is an all-in-one marketing, sales, and customer support platform designed for small and mid-size businesses. It offers a free plan that includes CRM, email marketing, live chat, and helpdesk tools — making it one of the most generous free plans in the market. EngageBay is positioned as an affordable alternative to HubSpot.
Lattice
Lattice is a people management platform that helps companies run performance reviews, set goals, and measure employee engagement. It combines performance management, OKRs, career development, and compensation tools in one platform. Lattice is widely used by tech companies that invest heavily in people development.
Pros
- ✓One of the most generous free plans available — includes CRM, marketing, and support tools
- ✓Affordable paid plans compared to HubSpot
- ✓All-in-one platform reduces the need for multiple subscriptions
- ✓Good automation features
Cons
- ✗Less brand recognition and fewer integrations than HubSpot
- ✗Interface can feel cluttered with so many features
- ✗Customer support response times can vary
Pros
- ✓Best-in-class performance review and OKR tools
- ✓Strong engagement survey capabilities with actionable insights
- ✓Career development and growth tracking features
- ✓Good analytics for people managers and HR teams
Cons
- ✗No payroll or core HRIS functionality
- ✗Can be expensive when combining multiple modules
- ✗Some users find the platform complex to administer initially
EngageBay vs Lattice: Side by Side
| Factor | EngageBay | Lattice |
|---|---|---|
| User Rating | 4.3/5 ★ | N/A |
| Category | CRM Software | HR Software |
| Pricing Model | Freemium | Paid |
| Starting Price | Free | $11/person/mo |
| Best For | Budget-conscious SMBs wanting a HubSpot alternative with a strong free plan | Mid-size companies focused on performance management |
| Our Pick | 🏆 Recommended | — |
EngageBay Features
- ✓CRM
- ✓email marketing
- ✓marketing automation
- ✓live chat
- ✓helpdesk
- ✓landing pages
- ✓appointment scheduling
- ✓reporting
Lattice Features
- ✓Performance reviews
- ✓OKRs
- ✓employee engagement
- ✓career development
- ✓compensation
Pricing Comparison
EngageBay
FreemiumFree to start
Free: $0 · Basic: $12/mo · Growth: $24.99/mo · Pro: $49.99/mo
See full pricing →Best Use Cases
EngageBay
- →Small businesses wanting all-in-one CRM and marketing
- →Startups replacing multiple tools with one platform
- →Companies migrating away from expensive HubSpot plans
Who Should NOT Use These Tools
EngageBay is NOT ideal for:
- ✗Large enterprises needing advanced customization
- ✗Teams requiring sophisticated marketing attribution
- ✗Businesses needing dedicated enterprise support
Integrations
EngageBay
Zapier, Gmail, Outlook, Stripe, SendGrid, Mailgun, Twilio, Xero
Our Take
Choose EngageBay if budget-conscious smbs wanting a hubspot alternative with a strong free plan. Choose Lattice if mid-size companies focused on performance management.
Best For
Budget-conscious SMBs wanting a HubSpot alternative with a strong free plan
Best For
Mid-size companies focused on performance management
Also Consider
If neither EngageBay nor Lattice is the right fit, Monday.com CRM is worth evaluating.
Monday.com CRM
Teams that want CRM and project management combined in one visual platform
From $12/user/mo
Frequently Asked Questions
What is the difference between EngageBay and Lattice?
EngageBay is best for budget-conscious smbs wanting a hubspot alternative with a strong free plan. Lattice is best for mid-size companies focused on performance management.
Which is better, EngageBay or Lattice?
Choose EngageBay if budget-conscious smbs wanting a hubspot alternative with a strong free plan. Choose Lattice if mid-size companies focused on performance management.
How much does EngageBay cost?
EngageBay starts at Free. Pricing model: Freemium.
How much does Lattice cost?
Lattice starts at $11/person/mo. Pricing model: Paid.
Who should use EngageBay?
Budget-conscious SMBs wanting a HubSpot alternative with a strong free plan
Who should use Lattice?
Mid-size companies focused on performance management