Insightly vs ADP Run
A head-to-head comparison to help you pick the right tool
Last updated: April 30, 2026
Insightly
Insightly is a CRM and project management platform designed for growing businesses. It uniquely combines sales pipeline management with post-sale project delivery so teams can manage the full customer lifecycle in one place. Insightly is popular with professional services firms and companies that need to track complex projects alongside their sales pipeline.
ADP Run
ADP Run is a payroll and HR solution designed specifically for small businesses with 1-49 employees. It is powered by ADP, the world's largest payroll provider, giving small businesses access to enterprise-grade payroll processing and compliance tools. ADP Run offers multiple plan tiers from basic payroll to full HR suite depending on the business needs.
Pros
- ✓Unique combination of CRM and project management in one tool
- ✓Good free plan for up to 2 users
- ✓Strong workflow automation on paid plans
- ✓Good fit for professional services businesses
Cons
- ✗Interface feels dated compared to modern CRM tools
- ✗Customer support can be slow on lower tiers
- ✗Mobile app is less polished than competitors
Pros
- ✓Backed by ADP's decades of payroll expertise and compliance knowledge
- ✓Scalable — can grow with your business to ADP Workforce Now
- ✓Strong mobile app for running payroll on the go
- ✓Extensive integration ecosystem
Cons
- ✗Pricing is not transparent and can be expensive compared to competitors
- ✗Customer service quality can be inconsistent
- ✗Upselling of additional services reported by customers
- ✗Interface is less modern than newer payroll tools
Insightly vs ADP Run: Side by Side
| Factor | Insightly | ADP Run |
|---|---|---|
| User Rating | N/A | N/A |
| Category | CRM Software | Payroll Software |
| Pricing Model | Freemium | Paid |
| Starting Price | Free | Custom pricing |
| Best For | Growing businesses that need CRM and project management in one platform | Small businesses that want enterprise-grade payroll reliability from a trusted brand |
| Our Pick | — | — |
Insightly Features
- ✓Contact and lead management
- ✓pipeline management
- ✓project management
- ✓workflow automation
- ✓email marketing
- ✓reporting
- ✓integrations
ADP Run Features
- ✓Payroll processing
- ✓tax filing
- ✓direct deposit
- ✓employee onboarding
- ✓time tracking
- ✓benefits administration
- ✓workers compensation
- ✓HR support
Pricing Comparison
Our Take
Choose Insightly if growing businesses that need crm and project management in one platform. Choose ADP Run if small businesses that want enterprise-grade payroll reliability from a trusted brand.
Best For
Growing businesses that need CRM and project management in one platform
Best For
Small businesses that want enterprise-grade payroll reliability from a trusted brand
Also Consider
If neither Insightly nor ADP Run is the right fit, Monday.com CRM is worth evaluating.
Monday.com CRM
Teams that want CRM and project management combined in one visual platform
From $12/user/mo
Frequently Asked Questions
What is the difference between Insightly and ADP Run?
Insightly is best for growing businesses that need crm and project management in one platform. ADP Run is best for small businesses that want enterprise-grade payroll reliability from a trusted brand.
Which is better, Insightly or ADP Run?
Choose Insightly if growing businesses that need crm and project management in one platform. Choose ADP Run if small businesses that want enterprise-grade payroll reliability from a trusted brand.
How much does Insightly cost?
Insightly starts at Free. Pricing model: Freemium.
How much does ADP Run cost?
ADP Run starts at Custom pricing. Pricing model: Paid.
Who should use Insightly?
Growing businesses that need CRM and project management in one platform
Who should use ADP Run?
Small businesses that want enterprise-grade payroll reliability from a trusted brand