Insightly vs Nifty
A head-to-head comparison to help you pick the right tool
Last updated: April 30, 2026
Insightly
Insightly is a CRM and project management platform designed for growing businesses. It uniquely combines sales pipeline management with post-sale project delivery so teams can manage the full customer lifecycle in one place. Insightly is popular with professional services firms and companies that need to track complex projects alongside their sales pipeline.
Nifty
Nifty is a modern project management platform that connects roadmaps, tasks, docs, and team chat in one workspace. It is designed to reduce context switching for fast-moving teams.
Pros
- ✓Unique combination of CRM and project management in one tool
- ✓Good free plan for up to 2 users
- ✓Strong workflow automation on paid plans
- ✓Good fit for professional services businesses
Cons
- ✗Interface feels dated compared to modern CRM tools
- ✗Customer support can be slow on lower tiers
- ✗Mobile app is less polished than competitors
Pros
- ✓Combines roadmaps, tasks, and docs in one place
- ✓Clean modern interface
- ✓Good milestone tracking
- ✓Built-in team messaging
- ✓Affordable pricing
Cons
- ✗Smaller ecosystem and integration library
- ✗Less established than major competitors
- ✗Reporting could be deeper
- ✗Mobile app needs improvement
Insightly vs Nifty: Side by Side
| Factor | Insightly | Nifty |
|---|---|---|
| User Rating | N/A | N/A |
| Category | CRM Software | Project Management |
| Pricing Model | Freemium | Freemium |
| Starting Price | Free | Contact for pricing |
| Best For | Growing businesses that need CRM and project management in one platform | Small to mid-sized teams wanting a modern all-in-one workspace that reduces app switching |
| Our Pick | — | — |
Insightly Features
- ✓Contact and lead management
- ✓pipeline management
- ✓project management
- ✓workflow automation
- ✓email marketing
- ✓reporting
- ✓integrations
Nifty Features
- ✓Task management
- ✓project tracking
- ✓time tracking
- ✓team collaboration
- ✓Gantt charts
- ✓workload management
Pricing Comparison
Our Take
Choose Insightly if growing businesses that need crm and project management in one platform. Choose Nifty if small to mid-sized teams wanting a modern all-in-one workspace that reduces app switching.
Best For
Growing businesses that need CRM and project management in one platform
Best For
Small to mid-sized teams wanting a modern all-in-one workspace that reduces app switching
Also Consider
If neither Insightly nor Nifty is the right fit, Monday.com CRM is worth evaluating.
Monday.com CRM
Teams that want CRM and project management combined in one visual platform
From $12/user/mo
Frequently Asked Questions
What is the difference between Insightly and Nifty?
Insightly is best for growing businesses that need crm and project management in one platform. Nifty is best for small to mid-sized teams wanting a modern all-in-one workspace that reduces app switching.
Which is better, Insightly or Nifty?
Choose Insightly if growing businesses that need crm and project management in one platform. Choose Nifty if small to mid-sized teams wanting a modern all-in-one workspace that reduces app switching.
How much does Insightly cost?
Insightly starts at Free. Pricing model: Freemium.
How much does Nifty cost?
Visit Nifty website for current pricing.
Who should use Insightly?
Growing businesses that need CRM and project management in one platform
Who should use Nifty?
Small to mid-sized teams wanting a modern all-in-one workspace that reduces app switching