Kashoo vs Insightly
A head-to-head comparison to help you pick the right tool
Last updated: April 30, 2026
Kashoo
Kashoo is a simple cloud accounting platform designed for small businesses and freelancers who want straightforward bookkeeping without complexity. It offers automatic transaction categorization powered by AI, invoicing, and basic financial reporting. Kashoo is known for its simplicity and flat-rate annual pricing with no per-user fees, making it one of the most affordable full-featured accounting options available.
Insightly
Insightly is a CRM and project management platform designed for growing businesses. It uniquely combines sales pipeline management with post-sale project delivery so teams can manage the full customer lifecycle in one place. Insightly is popular with professional services firms and companies that need to track complex projects alongside their sales pipeline.
Pros
- ✓Extremely simple and easy to use — ideal for non-accountants
- ✓Flat annual pricing with unlimited users — no per-seat fees
- ✓AI-powered transaction categorization saves time
- ✓Affordable compared to QuickBooks and Xero
Cons
- ✗Less feature-rich than QuickBooks or Xero
- ✗Limited integrations compared to larger platforms
- ✗Not suitable for businesses with complex accounting needs
- ✗Less widely known — fewer accountants familiar with it
Pros
- ✓Unique combination of CRM and project management in one tool
- ✓Good free plan for up to 2 users
- ✓Strong workflow automation on paid plans
- ✓Good fit for professional services businesses
Cons
- ✗Interface feels dated compared to modern CRM tools
- ✗Customer support can be slow on lower tiers
- ✗Mobile app is less polished than competitors
Kashoo vs Insightly: Side by Side
| Factor | Kashoo | Insightly |
|---|---|---|
| User Rating | N/A | N/A |
| Category | Accounting Software | CRM Software |
| Pricing Model | Paid | Freemium |
| Starting Price | $216/yr | Free |
| Best For | Very small businesses and freelancers wanting the simplest, most affordable accounting solution | Growing businesses that need CRM and project management in one platform |
| Our Pick | — | — |
Kashoo Features
- ✓AI-powered transaction categorization
- ✓invoicing
- ✓expense tracking
- ✓bank connections
- ✓financial reporting
- ✓tax preparation
- ✓multi-currency support
- ✓unlimited users
- ✓mobile app
Insightly Features
- ✓Contact and lead management
- ✓pipeline management
- ✓project management
- ✓workflow automation
- ✓email marketing
- ✓reporting
- ✓integrations
Pricing Comparison
Our Take
Choose Kashoo if very small businesses and freelancers wanting the simplest, most affordable accounting solution. Choose Insightly if growing businesses that need crm and project management in one platform.
Best For
Very small businesses and freelancers wanting the simplest, most affordable accounting solution
Best For
Growing businesses that need CRM and project management in one platform
Also Consider
If neither Kashoo nor Insightly is the right fit, Dext is worth evaluating.
Dext
Bookkeepers, accountants, and businesses with high receipt volumes wanting to eliminate manual data entry
From $15/mo
Frequently Asked Questions
What is the difference between Kashoo and Insightly?
Kashoo is best for very small businesses and freelancers wanting the simplest, most affordable accounting solution. Insightly is best for growing businesses that need crm and project management in one platform.
Which is better, Kashoo or Insightly?
Choose Kashoo if very small businesses and freelancers wanting the simplest, most affordable accounting solution. Choose Insightly if growing businesses that need crm and project management in one platform.
How much does Kashoo cost?
Kashoo starts at $216/yr. Pricing model: Paid.
How much does Insightly cost?
Insightly starts at Free. Pricing model: Freemium.
Who should use Kashoo?
Very small businesses and freelancers wanting the simplest, most affordable accounting solution
Who should use Insightly?
Growing businesses that need CRM and project management in one platform