Wrike vs ClickUp
A head-to-head comparison to help you pick the right tool
Last updated: September 14, 2026
Wrike is our recommended pick for most teams — marketing and creative teams needing enterprise project management with approvals and proofing.
Try Wrike →Read our full Wrike review →Wrike
Wrike is an enterprise-grade project management platform designed for marketing, creative, and professional services teams. It offers advanced features like request forms, proofing and approvals, and resource management alongside traditional project management tools. Wrike is used by over 20,000 companies including Google, Walmart, and Siemens.
ClickUp
ClickUp is an all-in-one productivity platform that combines project management, docs, goals, and chat in a single tool. It is known for its extreme flexibility and customization, allowing teams to build their own workflows. ClickUp positions itself as a replacement for multiple tools with one of the most generous free plans in the market.
Pros
- ✓Strong enterprise features including resource management and proofing
- ✓Highly customizable workflows and request forms
- ✓Excellent for marketing and creative teams managing complex approvals
- ✓Robust reporting and analytics
Cons
- ✗Expensive for small teams — free plan is very limited
- ✗Steep learning curve for full feature set
- ✗Interface can feel complex for simple project management
- ✗Some features only available on higher enterprise tiers
Pros
- ✓Extremely feature-rich with one of the most generous free plans available
- ✓Highly customizable to fit any workflow or team structure
- ✓Built-in docs, chat, and time tracking reduce need for other tools
- ✓Regular feature updates based on user feedback
Cons
- ✗Can be overwhelming due to the sheer number of features and options
- ✗Performance can slow down with very large workspaces
- ✗Steep learning curve for new users setting up complex workflows
Wrike vs ClickUp: Side by Side
| Factor | Wrike | ClickUp |
|---|---|---|
| User Rating | 4.5/5 ★ | N/A |
| Category | Project Management | Project Management |
| Pricing Model | Freemium | Freemium |
| Starting Price | Free | Free |
| Best For | Marketing and creative teams needing enterprise project management with approvals and proofing | Teams wanting an all-in-one productivity tool to replace multiple apps |
| Our Pick | 🏆 Recommended | — |
Wrike Features
- ✓Project planning
- ✓Gantt charts
- ✓request forms
- ✓proofing and approvals
- ✓resource management
- ✓time tracking
- ✓dashboards
- ✓automation
- ✓integrations
ClickUp Features
- ✓Tasks
- ✓docs
- ✓goals
- ✓chat
- ✓whiteboards
- ✓time tracking
- ✓dashboards
- ✓automation
- ✓multiple views
- ✓integrations
- ✓AI assistant
Pricing Comparison
Wrike
FreemiumFree to start
Free: $0 · Starter: $40/mo · Business: $80/mo · Enterprise: custom
See full pricing →Best Use Cases
Wrike
- →Marketing teams managing campaigns and creative projects
- →Professional services firms tracking client deliverables
- →Enterprises needing advanced project management with reporting
Who Should NOT Use These Tools
Wrike is NOT ideal for:
- ✗Small teams wanting a simple task manager
- ✗Businesses with tight budgets
- ✗Teams that prefer Kanban-only workflows
Integrations
Wrike
Slack, Microsoft Teams, Google Drive, Salesforce, Adobe Creative Cloud, Zoom, GitHub, Jira
Our Take
Choose Wrike if marketing and creative teams needing enterprise project management with approvals and proofing. Choose ClickUp if teams wanting an all-in-one productivity tool to replace multiple apps.
Best For
Marketing and creative teams needing enterprise project management with approvals and proofing
Best For
Teams wanting an all-in-one productivity tool to replace multiple apps
How Wrike and ClickUp Are Similar
- •Both are Project Management platforms designed for business teams
- •Both offer web-based access with no software installation required
- •Both provide customer support and onboarding resources
- •Both integrate with popular third-party business tools
- •Both offer a free plan to get started
Frequently Asked Questions
What is the difference between Wrike and ClickUp?
Wrike is best for marketing and creative teams needing enterprise project management with approvals and proofing. ClickUp is best for teams wanting an all-in-one productivity tool to replace multiple apps.
Which is better, Wrike or ClickUp?
Choose Wrike if marketing and creative teams needing enterprise project management with approvals and proofing. Choose ClickUp if teams wanting an all-in-one productivity tool to replace multiple apps.
How much does Wrike cost?
Wrike starts at Free. Pricing model: Freemium.
How much does ClickUp cost?
ClickUp starts at Free. Pricing model: Freemium.
Who should use Wrike?
Marketing and creative teams needing enterprise project management with approvals and proofing
Who should use ClickUp?
Teams wanting an all-in-one productivity tool to replace multiple apps