Freshsales vs Rippling ATS
A head-to-head comparison to help you pick the right tool
Last updated: April 30, 2026
Freshsales
Freshsales is an AI-powered CRM platform designed to help sales teams attract, engage, and close deals faster. It offers built-in phone, email, and chat alongside a powerful AI assistant called Freddy. Freshsales is part of the Freshworks ecosystem and is known for its clean interface and strong automation tools.
Rippling ATS
Rippling Recruiting is the applicant tracking module within the Rippling platform. It connects recruiting directly to onboarding, payroll, and IT provisioning so that when a candidate is hired, their entire employee setup happens automatically. Rippling ATS is ideal for companies already using Rippling for HR who want a seamlessly integrated recruiting experience.
Pros
- ✓Built-in phone and email saves money on integrations
- ✓Strong AI features including lead scoring and deal insights
- ✓Clean modern interface with good user adoption
- ✓Generous free plan available
Cons
- ✗Advanced features require higher tier plans
- ✗Reporting could be more customizable
- ✗Less brand recognition than HubSpot or Salesforce
Pros
- ✓Seamless connection from hiring to onboarding to payroll — zero manual handoff
- ✓Automatically provisions IT accounts and equipment when a candidate is hired
- ✓Deep integration with the full Rippling platform
- ✓Eliminates duplicate data entry across HR systems
Cons
- ✗Only valuable if you use the full Rippling platform
- ✗Requires custom pricing quote
- ✗Less feature-rich as a standalone ATS compared to dedicated tools like Greenhouse
- ✗Overkill for companies not using Rippling
Freshsales vs Rippling ATS: Side by Side
| Factor | Freshsales | Rippling ATS |
|---|---|---|
| User Rating | N/A | N/A |
| Category | CRM Software | Applicant Tracking |
| Pricing Model | Freemium | Paid |
| Starting Price | Free | Custom pricing |
| Best For | SMBs wanting an all-in-one CRM with built-in communication tools | Companies using Rippling for HR who want recruiting seamlessly connected to onboarding and payroll |
| Our Pick | — | — |
Freshsales Features
- ✓Contact and lead management
- ✓built-in phone and email
- ✓AI lead scoring
- ✓deal management
- ✓workflow automation
- ✓reporting
- ✓mobile app
Rippling ATS Features
- ✓Job posting
- ✓candidate pipeline
- ✓interview scheduling
- ✓offer management
- ✓automated onboarding trigger
- ✓payroll integration
- ✓IT provisioning
- ✓analytics
Pricing Comparison
Our Take
Choose Freshsales if smbs wanting an all-in-one crm with built-in communication tools. Choose Rippling ATS if companies using rippling for hr who want recruiting seamlessly connected to onboarding and payroll.
Best For
SMBs wanting an all-in-one CRM with built-in communication tools
Best For
Companies using Rippling for HR who want recruiting seamlessly connected to onboarding and payroll
Also Consider
If neither Freshsales nor Rippling ATS is the right fit, Monday.com CRM is worth evaluating.
Monday.com CRM
Teams that want CRM and project management combined in one visual platform
From $12/user/mo
Frequently Asked Questions
What is the difference between Freshsales and Rippling ATS?
Freshsales is best for smbs wanting an all-in-one crm with built-in communication tools. Rippling ATS is best for companies using rippling for hr who want recruiting seamlessly connected to onboarding and payroll.
Which is better, Freshsales or Rippling ATS?
Choose Freshsales if smbs wanting an all-in-one crm with built-in communication tools. Choose Rippling ATS if companies using rippling for hr who want recruiting seamlessly connected to onboarding and payroll.
How much does Freshsales cost?
Freshsales starts at Free. Pricing model: Freemium.
How much does Rippling ATS cost?
Rippling ATS starts at Custom pricing. Pricing model: Paid.
Who should use Freshsales?
SMBs wanting an all-in-one CRM with built-in communication tools
Who should use Rippling ATS?
Companies using Rippling for HR who want recruiting seamlessly connected to onboarding and payroll