Gusto vs ADP Workforce Now
A head-to-head comparison to help you pick the right tool
Last updated: September 14, 2026
Gusto is our recommended pick for most teams — small businesses under 100 employees.
Try Gusto →Read our full Gusto review →Gusto
Gusto is a full-service HR and payroll platform built for small businesses. It handles payroll taxes automatically, offers employee benefits administration, and includes onboarding tools that make it easy to bring on new hires. Gusto is known for its clean interface and transparent pricing, making it a top choice for founders managing HR for the first time.
ADP Workforce Now
ADP Workforce Now is a comprehensive HR and payroll platform trusted by over 900,000 businesses worldwide. It covers payroll, benefits, talent management, time tracking, and compliance in one integrated suite. ADP is the industry standard for mid to large businesses that need enterprise-grade reliability.
Pros
- ✓Automatic federal, state, and local tax filing saves hours each month
- ✓Transparent flat-rate pricing with no hidden fees
- ✓Excellent onboarding flow with offer letters, e-signatures, and self-onboarding
- ✓Strong benefits administration including health, dental, and 401k
Cons
- ✗International payroll is limited and requires third-party tools
- ✗Can get expensive as headcount grows beyond 50 employees
- ✗Reporting and analytics are basic compared to enterprise tools
Pros
- ✓Industry-leading reliability and compliance expertise
- ✓Extensive integration ecosystem with 300+ third-party apps
- ✓Strong reporting and workforce analytics
- ✓Dedicated support and implementation resources
Cons
- ✗Expensive compared to modern cloud-native alternatives
- ✗User interface is complex and can require significant training
- ✗Long-term contracts with early termination fees
Gusto vs ADP Workforce Now: Side by Side
| Factor | Gusto | ADP Workforce Now |
|---|---|---|
| User Rating | 4.6/5 ★ | N/A |
| Category | HR Software | HR Software |
| Pricing Model | Paid | Paid |
| Starting Price | $40/mo + $6/employee | $62/mo |
| Best For | Small businesses under 100 employees | Mid to large businesses needing enterprise-grade HR |
| Our Pick | 🏆 Recommended | — |
Gusto Features
- ✓Payroll automation
- ✓benefits administration
- ✓onboarding
- ✓time tracking
- ✓compliance
ADP Workforce Now Features
- ✓Payroll
- ✓HR
- ✓benefits
- ✓talent
- ✓time
- ✓analytics
Pricing Comparison
Gusto
PaidStarts at $40/mo + $6/employee
Simple: $40/mo + $6/employee · Plus: $80/mo + $12/employee · Premium: $180/mo + $22/employee
See full pricing →Best Use Cases
Gusto
- →US small businesses running payroll for the first time
- →Startups wanting automated tax filing
- →Companies needing combined payroll and benefits administration
Who Should NOT Use These Tools
Gusto is NOT ideal for:
- ✗Companies with international employees
- ✗Large enterprises needing complex payroll rules
- ✗Businesses outside the United States
Integrations
Gusto
QuickBooks, Xero, FreshBooks, Clover, When I Work, Deputy, BambooHR, Greenhouse
Our Take
Choose Gusto if small businesses under 100 employees. Choose ADP Workforce Now if mid to large businesses needing enterprise-grade hr.
Best For
Small businesses under 100 employees
Best For
Mid to large businesses needing enterprise-grade HR
How Gusto and ADP Workforce Now Are Similar
- •Both are HR Software platforms designed for business teams
- •Both offer web-based access with no software installation required
- •Both provide customer support and onboarding resources
- •Both integrate with popular third-party business tools
- •Both offer a trial or demo to evaluate before purchasing
Also Consider
If neither Gusto nor ADP Workforce Now is the right fit, Justworks is worth evaluating.
Justworks
Small businesses wanting Fortune 500 benefits
From $59/employee/mo
Frequently Asked Questions
What is the difference between Gusto and ADP Workforce Now?
Gusto is best for small businesses under 100 employees. ADP Workforce Now is best for mid to large businesses needing enterprise-grade hr.
Which is better, Gusto or ADP Workforce Now?
Choose Gusto if small businesses under 100 employees. Choose ADP Workforce Now if mid to large businesses needing enterprise-grade hr.
How much does Gusto cost?
Gusto starts at $40/mo + $6/employee. Pricing model: Paid.
How much does ADP Workforce Now cost?
ADP Workforce Now starts at $62/mo. Pricing model: Paid.
Who should use Gusto?
Small businesses under 100 employees
Who should use ADP Workforce Now?
Mid to large businesses needing enterprise-grade HR