Keap vs Todoist
A head-to-head comparison to help you pick the right tool
Last updated: September 14, 2026
Keap is our recommended pick for most teams — service-based small businesses wanting crm and marketing automation in one.
Try Keap →Read our full Keap review →Keap
Keap is a CRM and marketing automation platform designed specifically for small businesses and solopreneurs. It combines contact management, email marketing, invoicing, and appointment scheduling in one platform. Keap is ideal for service-based small businesses that want to automate their client follow-up and lead nurturing.
Todoist
Todoist is a clean and intuitive task management app trusted by millions of individuals and teams. It focuses on simplicity and getting things done with natural language input and smart scheduling.
Pros
- ✓All-in-one platform covering CRM, marketing, and payments
- ✓Strong automation for small service businesses
- ✓Good for automating client follow-up and lead nurturing
- ✓Dedicated small business focus
Cons
- ✗Expensive for what you get compared to alternatives
- ✗Steep learning curve for the automation builder
- ✗Interface feels dated compared to modern CRM tools
Pros
- ✓Extremely easy to use
- ✓Natural language task input
- ✓Cross-platform availability
- ✓Good collaboration for small teams
- ✓Generous free plan
Cons
- ✗Not suited for complex project management
- ✗Limited reporting and analytics
- ✗Gantt and timeline views absent
- ✗Better for individuals than large teams
Keap vs Todoist: Side by Side
| Factor | Keap | Todoist |
|---|---|---|
| User Rating | 4.3/5 ★ | N/A |
| Category | CRM Software | Project Management |
| Pricing Model | Paid | Freemium |
| Starting Price | $249/mo | Contact for pricing |
| Best For | Service-based small businesses wanting CRM and marketing automation in one | Individuals and small teams wanting a simple, clean task manager without the complexity of full project tools |
| Our Pick | 🏆 Recommended | — |
Keap Features
- ✓CRM
- ✓email marketing automation
- ✓invoicing and payments
- ✓appointment scheduling
- ✓landing pages
- ✓text marketing
- ✓reporting
Todoist Features
- ✓Task management
- ✓project organization
- ✓due dates
- ✓priority levels
- ✓labels
- ✓integrations
- ✓mobile app
Pricing Comparison
Best Use Cases
Keap
- →Small service businesses automating follow-up with leads
- →Coaches and consultants managing client pipelines
- →Businesses wanting CRM with built-in email marketing
Who Should NOT Use These Tools
Keap is NOT ideal for:
- ✗Large enterprises needing complex sales workflows
- ✗B2B SaaS companies with long sales cycles
- ✗Teams needing advanced reporting and analytics
Integrations
Keap
Gmail, Outlook, QuickBooks, Zapier, PayPal, Stripe, WooCommerce, Shopify
Our Take
Choose Keap if service-based small businesses wanting crm and marketing automation in one. Choose Todoist if individuals and small teams wanting a simple, clean task manager without the complexity of full project tools.
Best For
Service-based small businesses wanting CRM and marketing automation in one
Best For
Individuals and small teams wanting a simple, clean task manager without the complexity of full project tools
Also Consider
If neither Keap nor Todoist is the right fit, Monday.com CRM is worth evaluating.
Monday.com CRM
Teams that want CRM and project management combined in one visual platform
From $12/user/mo
Frequently Asked Questions
What is the difference between Keap and Todoist?
Keap is best for service-based small businesses wanting crm and marketing automation in one. Todoist is best for individuals and small teams wanting a simple, clean task manager without the complexity of full project tools.
Which is better, Keap or Todoist?
Choose Keap if service-based small businesses wanting crm and marketing automation in one. Choose Todoist if individuals and small teams wanting a simple, clean task manager without the complexity of full project tools.
How much does Keap cost?
Keap starts at $249/mo. Pricing model: Paid.
How much does Todoist cost?
Visit Todoist website for current pricing.
Who should use Keap?
Service-based small businesses wanting CRM and marketing automation in one
Who should use Todoist?
Individuals and small teams wanting a simple, clean task manager without the complexity of full project tools