Todoist vs Keap
A head-to-head comparison to help you pick the right tool
Last updated: April 30, 2026
Keap is our recommended pick for most teams — service-based small businesses wanting crm and marketing automation in one.
Try Keap →Read our full Keap review →Todoist
Todoist is a clean and intuitive task management app trusted by millions of individuals and teams. It focuses on simplicity and getting things done with natural language input and smart scheduling.
Keap
Keap is a CRM and marketing automation platform designed specifically for small businesses and solopreneurs. It combines contact management, email marketing, invoicing, and appointment scheduling in one platform. Keap is ideal for service-based small businesses that want to automate their client follow-up and lead nurturing.
Pros
- ✓Extremely easy to use
- ✓Natural language task input
- ✓Cross-platform availability
- ✓Good collaboration for small teams
- ✓Generous free plan
Cons
- ✗Not suited for complex project management
- ✗Limited reporting and analytics
- ✗Gantt and timeline views absent
- ✗Better for individuals than large teams
Pros
- ✓All-in-one platform covering CRM, marketing, and payments
- ✓Strong automation for small service businesses
- ✓Good for automating client follow-up and lead nurturing
- ✓Dedicated small business focus
Cons
- ✗Expensive for what you get compared to alternatives
- ✗Steep learning curve for the automation builder
- ✗Interface feels dated compared to modern CRM tools
Todoist vs Keap: Side by Side
| Factor | Todoist | Keap |
|---|---|---|
| User Rating | N/A | 4.3/5 ★ |
| Category | Project Management | CRM Software |
| Pricing Model | Freemium | Paid |
| Starting Price | Contact for pricing | $249/mo |
| Best For | Individuals and small teams wanting a simple, clean task manager without the complexity of full project tools | Service-based small businesses wanting CRM and marketing automation in one |
| Our Pick | — | 🏆 Recommended |
Todoist Features
- ✓Task management
- ✓project organization
- ✓due dates
- ✓priority levels
- ✓labels
- ✓integrations
- ✓mobile app
Keap Features
- ✓CRM
- ✓email marketing automation
- ✓invoicing and payments
- ✓appointment scheduling
- ✓landing pages
- ✓text marketing
- ✓reporting
Pricing Comparison
Best Use Cases
Keap
- →Small service businesses automating follow-up with leads
- →Coaches and consultants managing client pipelines
- →Businesses wanting CRM with built-in email marketing
Who Should NOT Use These Tools
Keap is NOT ideal for:
- ✗Large enterprises needing complex sales workflows
- ✗B2B SaaS companies with long sales cycles
- ✗Teams needing advanced reporting and analytics
Integrations
Keap
Gmail, Outlook, QuickBooks, Zapier, PayPal, Stripe, WooCommerce, Shopify
Our Take
Choose Todoist if individuals and small teams wanting a simple, clean task manager without the complexity of full project tools. Choose Keap if service-based small businesses wanting crm and marketing automation in one.
Best For
Individuals and small teams wanting a simple, clean task manager without the complexity of full project tools
Best For
Service-based small businesses wanting CRM and marketing automation in one
Also Consider
If neither Todoist nor Keap is the right fit, Wrike is worth evaluating.
Wrike
Marketing and creative teams needing enterprise project management with approvals and proofing
From Free
Frequently Asked Questions
What is the difference between Todoist and Keap?
Todoist is best for individuals and small teams wanting a simple, clean task manager without the complexity of full project tools. Keap is best for service-based small businesses wanting crm and marketing automation in one.
Which is better, Todoist or Keap?
Choose Todoist if individuals and small teams wanting a simple, clean task manager without the complexity of full project tools. Choose Keap if service-based small businesses wanting crm and marketing automation in one.
How much does Todoist cost?
Visit Todoist website for current pricing.
How much does Keap cost?
Keap starts at $249/mo. Pricing model: Paid.
Who should use Todoist?
Individuals and small teams wanting a simple, clean task manager without the complexity of full project tools
Who should use Keap?
Service-based small businesses wanting CRM and marketing automation in one
