Monday.com CRM vs Wave
A head-to-head comparison to help you pick the right tool
Last updated: September 14, 2026
Monday.com CRM is our recommended pick for most teams — teams that want crm and project management combined in one visual platform.
Try Monday.com CRM →Read our full Monday.com CRM review →Monday.com CRM
Monday.com CRM is a flexible customer relationship management tool built on the Monday.com work operating system. It combines CRM functionality with project management so sales teams can manage deals and collaborate on work in one place. Monday CRM is ideal for teams that want a highly visual and customizable CRM experience.
Wave
Wave is a free accounting and invoicing platform designed for small businesses, freelancers, and solopreneurs. It offers genuinely free accounting, invoicing, and receipt scanning with no subscription fee. Wave makes money through payment processing and payroll add-ons. It is one of the best free accounting tools available for very small businesses with simple needs.
Pros
- ✓Highly visual and intuitive interface that teams love
- ✓Flexible and customizable to fit any sales process
- ✓Strong collaboration tools for cross-functional teams
- ✓Good automation capabilities
Cons
- ✗Not a traditional CRM — lacks some advanced sales features
- ✗Can get expensive with larger teams
- ✗Reporting is less advanced than dedicated CRM tools
Pros
- ✓Genuinely free accounting and invoicing — no subscription required
- ✓Clean and easy to use interface
- ✓Good enough for most very small businesses and freelancers
- ✓Receipt scanning and bank connections included free
Cons
- ✗Limited features compared to paid alternatives
- ✗Customer support is minimal on the free plan
- ✗Not suitable for growing businesses with complex needs
- ✗Payroll and payment processing add-ons can add up in cost
Monday.com CRM vs Wave: Side by Side
| Factor | Monday.com CRM | Wave |
|---|---|---|
| User Rating | 4.4/5 ★ | N/A |
| Category | CRM Software | Accounting Software |
| Pricing Model | Paid | Freemium |
| Starting Price | $12/user/mo | Free |
| Best For | Teams that want CRM and project management combined in one visual platform | Solopreneurs and very small businesses wanting free accounting and invoicing software |
| Our Pick | 🏆 Recommended | — |
Monday.com CRM Features
- ✓Contact and lead management
- ✓deal tracking
- ✓email integration
- ✓automation
- ✓dashboards
- ✓project management
- ✓collaboration tools
- ✓integrations
Wave Features
- ✓Free accounting
- ✓invoicing
- ✓receipt scanning
- ✓bank connections
- ✓financial reporting
- ✓payments processing
- ✓payroll add-on
- ✓mobile app
Pricing Comparison
Monday.com CRM
PaidStarts at $12/user/mo
Basic: $12/user/mo · Standard: $14/user/mo · Pro: $24/user/mo · Enterprise: custom
See full pricing →Best Use Cases
Monday.com CRM
- →Sales teams wanting a visual and flexible CRM
- →Companies already using Monday.com for project management
- →Teams wanting to customize their CRM without coding
Who Should NOT Use These Tools
Monday.com CRM is NOT ideal for:
- ✗Teams needing a dedicated sales-focused CRM with advanced features
- ✗Companies requiring complex deal scoring
- ✗Businesses needing built-in calling and email sequences
Integrations
Monday.com CRM
Gmail, Outlook, Slack, Zoom, Salesforce, HubSpot, Zapier, Stripe, LinkedIn
Our Take
Choose Monday.com CRM if teams that want crm and project management combined in one visual platform. Choose Wave if solopreneurs and very small businesses wanting free accounting and invoicing software.
Best For
Teams that want CRM and project management combined in one visual platform
Best For
Solopreneurs and very small businesses wanting free accounting and invoicing software
Also Consider
If neither Monday.com CRM nor Wave is the right fit, Klaviyo is worth evaluating.
Klaviyo
B2C brands wanting an AI-powered CRM that combines marketing automation, analytics, and customer service in one platform.
From $20/mo
Frequently Asked Questions
What is the difference between Monday.com CRM and Wave?
Monday.com CRM is best for teams that want crm and project management combined in one visual platform. Wave is best for solopreneurs and very small businesses wanting free accounting and invoicing software.
Which is better, Monday.com CRM or Wave?
Choose Monday.com CRM if teams that want crm and project management combined in one visual platform. Choose Wave if solopreneurs and very small businesses wanting free accounting and invoicing software.
How much does Monday.com CRM cost?
Monday.com CRM starts at $12/user/mo. Pricing model: Paid.
How much does Wave cost?
Wave starts at Free. Pricing model: Freemium.
Who should use Monday.com CRM?
Teams that want CRM and project management combined in one visual platform
Who should use Wave?
Solopreneurs and very small businesses wanting free accounting and invoicing software
