Nutshell vs ADP Run
A head-to-head comparison to help you pick the right tool
Last updated: September 14, 2026
Nutshell is our recommended pick for most teams — small b2b sales teams wanting a simple, affordable crm with great support.
Try Nutshell →Read our full Nutshell review →Nutshell
Nutshell is a simple and affordable CRM designed for small and mid-size B2B sales teams. It combines contact management, pipeline automation, and email marketing in one easy-to-use platform. Nutshell is known for its exceptional customer support and quick setup time, making it a favorite for teams switching from spreadsheets.
ADP Run
ADP Run is a payroll and HR solution designed specifically for small businesses with 1-49 employees. It is powered by ADP, the world's largest payroll provider, giving small businesses access to enterprise-grade payroll processing and compliance tools. ADP Run offers multiple plan tiers from basic payroll to full HR suite depending on the business needs.
Pros
- ✓Outstanding customer support included with every plan
- ✓Easy to set up and use with minimal training
- ✓Built-in email marketing saves money on separate tools
- ✓Transparent and affordable pricing
Cons
- ✗Less feature-rich than HubSpot or Salesforce
- ✗Reporting is basic compared to enterprise CRMs
- ✗Limited native integrations compared to larger platforms
Pros
- ✓Backed by ADP's decades of payroll expertise and compliance knowledge
- ✓Scalable — can grow with your business to ADP Workforce Now
- ✓Strong mobile app for running payroll on the go
- ✓Extensive integration ecosystem
Cons
- ✗Pricing is not transparent and can be expensive compared to competitors
- ✗Customer service quality can be inconsistent
- ✗Upselling of additional services reported by customers
- ✗Interface is less modern than newer payroll tools
Nutshell vs ADP Run: Side by Side
| Factor | Nutshell | ADP Run |
|---|---|---|
| User Rating | 4.4/5 ★ | N/A |
| Category | CRM Software | Payroll Software |
| Pricing Model | Paid | Paid |
| Starting Price | $16/user/mo | Custom pricing |
| Best For | Small B2B sales teams wanting a simple, affordable CRM with great support | Small businesses that want enterprise-grade payroll reliability from a trusted brand |
| Our Pick | 🏆 Recommended | — |
Nutshell Features
- ✓Contact and lead management
- ✓pipeline automation
- ✓email marketing
- ✓reporting
- ✓team collaboration
- ✓mobile app
- ✓integrations
ADP Run Features
- ✓Payroll processing
- ✓tax filing
- ✓direct deposit
- ✓employee onboarding
- ✓time tracking
- ✓benefits administration
- ✓workers compensation
- ✓HR support
Pricing Comparison
Nutshell
PaidStarts at $16/user/mo
Foundation: $16/user/mo · Pro: $42/user/mo · Business: $52/user/mo
See full pricing →Best Use Cases
Nutshell
- →B2B sales teams wanting a simple and affordable CRM
- →Small businesses replacing spreadsheets with a proper pipeline
- →Companies wanting built-in email marketing with their CRM
Who Should NOT Use These Tools
Nutshell is NOT ideal for:
- ✗Large enterprises needing complex CRM customization
- ✗Teams requiring advanced AI-powered sales features
- ✗Businesses needing a free CRM option
Integrations
Nutshell
Gmail, Outlook, Slack, QuickBooks, Zapier, Intercom, HubSpot, Mailchimp
Our Take
Choose Nutshell if small b2b sales teams wanting a simple, affordable crm with great support. Choose ADP Run if small businesses that want enterprise-grade payroll reliability from a trusted brand.
Best For
Small B2B sales teams wanting a simple, affordable CRM with great support
Best For
Small businesses that want enterprise-grade payroll reliability from a trusted brand
Also Consider
If neither Nutshell nor ADP Run is the right fit, Monday.com CRM is worth evaluating.
Monday.com CRM
Teams that want CRM and project management combined in one visual platform
From $12/user/mo
Frequently Asked Questions
What is the difference between Nutshell and ADP Run?
Nutshell is best for small b2b sales teams wanting a simple, affordable crm with great support. ADP Run is best for small businesses that want enterprise-grade payroll reliability from a trusted brand.
Which is better, Nutshell or ADP Run?
Choose Nutshell if small b2b sales teams wanting a simple, affordable crm with great support. Choose ADP Run if small businesses that want enterprise-grade payroll reliability from a trusted brand.
How much does Nutshell cost?
Nutshell starts at $16/user/mo. Pricing model: Paid.
How much does ADP Run cost?
ADP Run starts at Custom pricing. Pricing model: Paid.
Who should use Nutshell?
Small B2B sales teams wanting a simple, affordable CRM with great support
Who should use ADP Run?
Small businesses that want enterprise-grade payroll reliability from a trusted brand