Nutshell vs Asana
A head-to-head comparison to help you pick the right tool
Last updated: September 14, 2026
Nutshell is our recommended pick for most teams — small b2b sales teams wanting a simple, affordable crm with great support.
Try Nutshell →Read our full Nutshell review →Nutshell
Nutshell is a simple and affordable CRM designed for small and mid-size B2B sales teams. It combines contact management, pipeline automation, and email marketing in one easy-to-use platform. Nutshell is known for its exceptional customer support and quick setup time, making it a favorite for teams switching from spreadsheets.
Asana
Asana is a leading project management platform that helps teams organize, track, and manage their work. It offers multiple views including lists, boards, timelines, and calendars to suit different working styles. Asana is trusted by over 130,000 organizations worldwide for managing everything from daily tasks to complex cross-functional projects.
Pros
- ✓Outstanding customer support included with every plan
- ✓Easy to set up and use with minimal training
- ✓Built-in email marketing saves money on separate tools
- ✓Transparent and affordable pricing
Cons
- ✗Less feature-rich than HubSpot or Salesforce
- ✗Reporting is basic compared to enterprise CRMs
- ✗Limited native integrations compared to larger platforms
Pros
- ✓Intuitive interface that teams adopt quickly with minimal training
- ✓Multiple project views including list, board, and Gantt timeline
- ✓Strong automation features to reduce manual work
- ✓Generous free plan for small teams
Cons
- ✗Can feel overwhelming for simple use cases with too many features
- ✗Pricing jumps significantly from free to paid plans
- ✗No built-in time tracking on lower tiers
- ✗Limited native reporting on free plan
Nutshell vs Asana: Side by Side
| Factor | Nutshell | Asana |
|---|---|---|
| User Rating | 4.4/5 ★ | N/A |
| Category | CRM Software | Project Management |
| Pricing Model | Paid | Freemium |
| Starting Price | $16/user/mo | Free |
| Best For | Small B2B sales teams wanting a simple, affordable CRM with great support | Teams of all sizes wanting a flexible, feature-rich project management tool |
| Our Pick | 🏆 Recommended | — |
Nutshell Features
- ✓Contact and lead management
- ✓pipeline automation
- ✓email marketing
- ✓reporting
- ✓team collaboration
- ✓mobile app
- ✓integrations
Asana Features
- ✓Task and project management
- ✓timeline view
- ✓board view
- ✓workflow automation
- ✓reporting dashboards
- ✓goals tracking
- ✓integrations
- ✓mobile app
Pricing Comparison
Nutshell
PaidStarts at $16/user/mo
Foundation: $16/user/mo · Pro: $42/user/mo · Business: $52/user/mo
See full pricing →Best Use Cases
Nutshell
- →B2B sales teams wanting a simple and affordable CRM
- →Small businesses replacing spreadsheets with a proper pipeline
- →Companies wanting built-in email marketing with their CRM
Who Should NOT Use These Tools
Nutshell is NOT ideal for:
- ✗Large enterprises needing complex CRM customization
- ✗Teams requiring advanced AI-powered sales features
- ✗Businesses needing a free CRM option
Integrations
Nutshell
Gmail, Outlook, Slack, QuickBooks, Zapier, Intercom, HubSpot, Mailchimp
Our Take
Choose Nutshell if small b2b sales teams wanting a simple, affordable crm with great support. Choose Asana if teams of all sizes wanting a flexible, feature-rich project management tool.
Best For
Small B2B sales teams wanting a simple, affordable CRM with great support
Best For
Teams of all sizes wanting a flexible, feature-rich project management tool
Also Consider
If neither Nutshell nor Asana is the right fit, Monday.com CRM is worth evaluating.
Monday.com CRM
Teams that want CRM and project management combined in one visual platform
From $12/user/mo
Frequently Asked Questions
What is the difference between Nutshell and Asana?
Nutshell is best for small b2b sales teams wanting a simple, affordable crm with great support. Asana is best for teams of all sizes wanting a flexible, feature-rich project management tool.
Which is better, Nutshell or Asana?
Choose Nutshell if small b2b sales teams wanting a simple, affordable crm with great support. Choose Asana if teams of all sizes wanting a flexible, feature-rich project management tool.
How much does Nutshell cost?
Nutshell starts at $16/user/mo. Pricing model: Paid.
How much does Asana cost?
Asana starts at Free. Pricing model: Freemium.
Who should use Nutshell?
Small B2B sales teams wanting a simple, affordable CRM with great support
Who should use Asana?
Teams of all sizes wanting a flexible, feature-rich project management tool