Pinpoint vs SmartRecruiters
A head-to-head comparison to help you pick the right tool
Last updated: April 30, 2026
Pinpoint
Pinpoint is an applicant tracking system designed with a focus on candidate experience and DEI (diversity, equity, and inclusion). It offers powerful employer branding tools, structured hiring workflows, and anonymous screening features to help companies build more diverse and inclusive hiring processes. Pinpoint is popular with mission-driven companies and those with strong DEI commitments.
SmartRecruiters
SmartRecruiters is an enterprise talent acquisition platform that offers a genuinely free plan alongside paid enterprise tiers. Its free plan includes unlimited job postings, candidate tracking, and team collaboration — making it one of the most generous free ATS options available. SmartRecruiters is used by global enterprises including Visa, Bosch, and LinkedIn.
Pros
- ✓Excellent candidate experience — one of the best career page builders in the market
- ✓Strong DEI and anonymous screening features
- ✓Clean and modern interface
- ✓Good structured hiring tools to reduce bias
Cons
- ✗Less well known than larger ATS platforms
- ✗Pricing requires custom quote
- ✗Limited analytics compared to Ashby or Greenhouse
- ✗Smaller integration ecosystem than established players
Pros
- ✓Genuinely useful free plan with unlimited jobs and users
- ✓Enterprise-grade features available as you scale
- ✓Strong AI candidate screening on paid plans
- ✓Used by large global enterprises giving it credibility with candidates
Cons
- ✗Free plan has limited analytics and automation
- ✗Enterprise pricing can be expensive
- ✗Interface can feel complex for small teams
- ✗Implementation requires dedicated time for enterprise features
Pinpoint vs SmartRecruiters: Side by Side
| Factor | Pinpoint | SmartRecruiters |
|---|---|---|
| User Rating | N/A | N/A |
| Category | Applicant Tracking | Applicant Tracking |
| Pricing Model | Paid | Freemium |
| Starting Price | Custom pricing | Free |
| Best For | Companies prioritizing candidate experience and DEI in their hiring process | Companies of all sizes wanting a scalable ATS from free to enterprise |
| Our Pick | — | — |
Pinpoint Features
- ✓Candidate experience tools
- ✓employer branding
- ✓DEI features
- ✓anonymous screening
- ✓structured interviews
- ✓job posting
- ✓pipeline management
- ✓analytics
- ✓integrations
SmartRecruiters Features
- ✓Unlimited job postings
- ✓candidate tracking
- ✓collaborative hiring
- ✓AI screening
- ✓interview scheduling
- ✓offer management
- ✓analytics
- ✓career page
- ✓mobile app
Pricing Comparison
Our Take
Choose Pinpoint if companies prioritizing candidate experience and dei in their hiring process. Choose SmartRecruiters if companies of all sizes wanting a scalable ats from free to enterprise.
Best For
Companies prioritizing candidate experience and DEI in their hiring process
Best For
Companies of all sizes wanting a scalable ATS from free to enterprise
How Pinpoint and SmartRecruiters Are Similar
- •Both are Applicant Tracking platforms designed for business teams
- •Both offer web-based access with no software installation required
- •Both provide customer support and onboarding resources
- •Both integrate with popular third-party business tools
- •Both offer a trial or demo to evaluate before purchasing
Also Consider
If neither Pinpoint nor SmartRecruiters is the right fit, Manatal is worth evaluating.
Manatal
Recruitment agencies and budget-conscious companies wanting AI-powered ATS at an affordable price
From $15/user/mo
Frequently Asked Questions
What is the difference between Pinpoint and SmartRecruiters?
Pinpoint is best for companies prioritizing candidate experience and dei in their hiring process. SmartRecruiters is best for companies of all sizes wanting a scalable ats from free to enterprise.
Which is better, Pinpoint or SmartRecruiters?
Choose Pinpoint if companies prioritizing candidate experience and dei in their hiring process. Choose SmartRecruiters if companies of all sizes wanting a scalable ats from free to enterprise.
How much does Pinpoint cost?
Pinpoint starts at Custom pricing. Pricing model: Paid.
How much does SmartRecruiters cost?
SmartRecruiters starts at Free. Pricing model: Freemium.
Who should use Pinpoint?
Companies prioritizing candidate experience and DEI in their hiring process
Who should use SmartRecruiters?
Companies of all sizes wanting a scalable ATS from free to enterprise