Zenefits (now TriNet) vs Pinpoint
A head-to-head comparison to help you pick the right tool
Last updated: April 30, 2026
Zenefits (now TriNet)
Zenefits was a cloud-based HR platform for small and mid-size businesses. In 2022, Zenefits was acquired by TriNet, one of the largest PEO providers in the US. The Zenefits platform has been integrated into TriNet's product suite. Businesses previously using Zenefits are now served under the TriNet brand.
Pinpoint
Pinpoint is an applicant tracking system designed with a focus on candidate experience and DEI (diversity, equity, and inclusion). It offers powerful employer branding tools, structured hiring workflows, and anonymous screening features to help companies build more diverse and inclusive hiring processes. Pinpoint is popular with mission-driven companies and those with strong DEI commitments.
Pros
- ✓Strong benefits administration with a wide carrier network
- ✓Easy employee self-service for benefits enrollment and changes
- ✓Affordable base pricing for small teams
- ✓Good compliance tools for ACA and other regulations
Cons
- ✗Payroll processing costs extra as an add-on
- ✗Customer support quality has been inconsistent historically
- ✗Less suitable for companies that need advanced HR or payroll features
Pros
- ✓Excellent candidate experience — one of the best career page builders in the market
- ✓Strong DEI and anonymous screening features
- ✓Clean and modern interface
- ✓Good structured hiring tools to reduce bias
Cons
- ✗Less well known than larger ATS platforms
- ✗Pricing requires custom quote
- ✗Limited analytics compared to Ashby or Greenhouse
- ✗Smaller integration ecosystem than established players
Zenefits (now TriNet) vs Pinpoint: Side by Side
| Factor | Zenefits (now TriNet) | Pinpoint |
|---|---|---|
| User Rating | N/A | N/A |
| Category | HR Software | Applicant Tracking |
| Pricing Model | Paid | Paid |
| Starting Price | $8/employee/mo | Custom pricing |
| Best For | Small businesses focused on benefits administration | Companies prioritizing candidate experience and DEI in their hiring process |
| Our Pick | — | — |
Zenefits (now TriNet) Features
- ✓Benefits administration
- ✓payroll
- ✓time tracking
- ✓compliance
- ✓onboarding
Pinpoint Features
- ✓Candidate experience tools
- ✓employer branding
- ✓DEI features
- ✓anonymous screening
- ✓structured interviews
- ✓job posting
- ✓pipeline management
- ✓analytics
- ✓integrations
Pricing Comparison
Our Take
Choose Zenefits (now TriNet) if small businesses focused on benefits administration. Choose Pinpoint if companies prioritizing candidate experience and dei in their hiring process.
Best For
Small businesses focused on benefits administration
Best For
Companies prioritizing candidate experience and DEI in their hiring process
Also Consider
If neither Zenefits (now TriNet) nor Pinpoint is the right fit, Justworks is worth evaluating.
Justworks
Small businesses wanting Fortune 500 benefits
From $59/employee/mo
Frequently Asked Questions
What is the difference between Zenefits (now TriNet) and Pinpoint?
Zenefits (now TriNet) is best for small businesses focused on benefits administration. Pinpoint is best for companies prioritizing candidate experience and dei in their hiring process.
Which is better, Zenefits (now TriNet) or Pinpoint?
Choose Zenefits (now TriNet) if small businesses focused on benefits administration. Choose Pinpoint if companies prioritizing candidate experience and dei in their hiring process.
How much does Zenefits (now TriNet) cost?
Zenefits (now TriNet) starts at $8/employee/mo. Pricing model: Paid.
How much does Pinpoint cost?
Pinpoint starts at Custom pricing. Pricing model: Paid.
Who should use Zenefits (now TriNet)?
Small businesses focused on benefits administration
Who should use Pinpoint?
Companies prioritizing candidate experience and DEI in their hiring process