Asana vs Close
A head-to-head comparison to help you pick the right tool
Last updated: April 30, 2026
Close is our recommended pick for most teams — inside sales teams doing high-volume outbound calling and emailing.
Try Close →Read our full Close review →Asana
Asana is a leading project management platform that helps teams organize, track, and manage their work. It offers multiple views including lists, boards, timelines, and calendars to suit different working styles. Asana is trusted by over 130,000 organizations worldwide for managing everything from daily tasks to complex cross-functional projects.
Close
Close is a CRM built specifically for inside sales teams that do high-volume outreach via phone, email, and SMS. It has built-in calling, emailing, and SMS so sales reps can reach out to prospects without switching tools. Close is designed to maximize sales productivity for teams that rely on outbound sales.
Pros
- ✓Intuitive interface that teams adopt quickly with minimal training
- ✓Multiple project views including list, board, and Gantt timeline
- ✓Strong automation features to reduce manual work
- ✓Generous free plan for small teams
Cons
- ✗Can feel overwhelming for simple use cases with too many features
- ✗Pricing jumps significantly from free to paid plans
- ✗No built-in time tracking on lower tiers
- ✗Limited native reporting on free plan
Pros
- ✓Best-in-class built-in calling and email sequencing
- ✓Designed specifically for high-volume inside sales teams
- ✓Strong reporting on sales activity and performance
- ✓Fast and efficient interface for power users
Cons
- ✗Expensive compared to general-purpose CRMs
- ✗Overkill for teams that do low-volume or inbound-only sales
- ✗Limited marketing automation features
Asana vs Close: Side by Side
| Factor | Asana | Close |
|---|---|---|
| User Rating | N/A | 4.3/5 ★ |
| Category | Project Management | CRM Software |
| Pricing Model | Freemium | Paid |
| Starting Price | Free | $49/user/mo |
| Best For | Teams of all sizes wanting a flexible, feature-rich project management tool | Inside sales teams doing high-volume outbound calling and emailing |
| Our Pick | — | 🏆 Recommended |
Asana Features
- ✓Task and project management
- ✓timeline view
- ✓board view
- ✓workflow automation
- ✓reporting dashboards
- ✓goals tracking
- ✓integrations
- ✓mobile app
Close Features
- ✓Built-in calling
- ✓email sequences
- ✓SMS
- ✓lead management
- ✓pipeline management
- ✓reporting
- ✓workflow automation
- ✓power dialer
Pricing Comparison
Close
PaidStarts at $49/user/mo
Free: $0 · Starter: $49/user/mo · Basic: $99/user/mo · Professional: $149/user/mo
See full pricing →Best Use Cases
Close
- →Inside sales teams making high volumes of calls
- →SaaS companies with outbound sales motions
- →Startups wanting CRM with built-in calling and email
Who Should NOT Use These Tools
Close is NOT ideal for:
- ✗Field sales teams needing mobile-first tools
- ✗Companies needing complex territory management
- ✗Businesses without a dedicated sales team
Integrations
Close
Zapier, Slack, Zoom, Gmail, Outlook, HubSpot, Salesforce, Twilio
Our Take
Choose Asana if teams of all sizes wanting a flexible, feature-rich project management tool. Choose Close if inside sales teams doing high-volume outbound calling and emailing.
Best For
Teams of all sizes wanting a flexible, feature-rich project management tool
Best For
Inside sales teams doing high-volume outbound calling and emailing
Also Consider
If neither Asana nor Close is the right fit, Wrike is worth evaluating.
Wrike
Marketing and creative teams needing enterprise project management with approvals and proofing
From Free
Frequently Asked Questions
What is the difference between Asana and Close?
Asana is best for teams of all sizes wanting a flexible, feature-rich project management tool. Close is best for inside sales teams doing high-volume outbound calling and emailing.
Which is better, Asana or Close?
Choose Asana if teams of all sizes wanting a flexible, feature-rich project management tool. Choose Close if inside sales teams doing high-volume outbound calling and emailing.
How much does Asana cost?
Asana starts at Free. Pricing model: Freemium.
How much does Close cost?
Close starts at $49/user/mo. Pricing model: Paid.
Who should use Asana?
Teams of all sizes wanting a flexible, feature-rich project management tool
Who should use Close?
Inside sales teams doing high-volume outbound calling and emailing