Countingup vs HiBob
A head-to-head comparison to help you pick the right tool
Last updated: April 30, 2026
Countingup
Countingup is a UK business current account with built-in accounting software. It combines banking and bookkeeping in one app, automatically categorizing transactions and generating tax estimates in real time.
HiBob
HiBob is a modern HRIS designed for mid-market companies that want to build strong company culture alongside HR operations. It offers employee records, onboarding, performance management, and compensation tools with a modern interface. HiBob is popular among tech-forward companies with 50-500 employees.
Pros
- ✓Business banking and accounting in one app
- ✓Automatic transaction categorization
- ✓Real-time tax estimates
- ✓Simple flat monthly pricing
- ✓Great for sole traders
Cons
- ✗UK only
- ✗Limited accounting features for complex businesses
- ✗Not a replacement for full accounting software at scale
- ✗No multi-user access
Pros
- ✓Modern, intuitive UI that employees actually enjoy using
- ✓Strong culture and engagement tools including clubs and shoutouts
- ✓Excellent compensation management and benchmarking
- ✓Robust integrations with popular tools like Slack and Greenhouse
Cons
- ✗No built-in payroll — requires integration with a payroll provider
- ✗Pricing is not transparent and requires a sales call
- ✗Implementation can take longer than simpler HRIS tools
Countingup vs HiBob: Side by Side
| Factor | Countingup | HiBob |
|---|---|---|
| User Rating | N/A | N/A |
| Category | Accounting Software | HR Software |
| Pricing Model | Paid | Paid |
| Starting Price | Contact for pricing | $16/employee/mo |
| Best For | UK sole traders and freelancers wanting a combined business bank account and simple accounting tool in one app | Mid-market companies with 50-500 employees |
| Our Pick | — | — |
Countingup Features
- ✓Receipt scanning
- ✓expense categorization
- ✓VAT tracking
- ✓supplier management
- ✓bank feed integration
- ✓reporting
HiBob Features
- ✓Employee records
- ✓onboarding
- ✓performance
- ✓compensation
- ✓analytics
Pricing Comparison
Our Take
Choose Countingup if uk sole traders and freelancers wanting a combined business bank account and simple accounting tool in one app. Choose HiBob if mid-market companies with 50-500 employees.
Best For
UK sole traders and freelancers wanting a combined business bank account and simple accounting tool in one app
Best For
Mid-market companies with 50-500 employees
Also Consider
If neither Countingup nor HiBob is the right fit, Dext is worth evaluating.
Dext
Bookkeepers, accountants, and businesses with high receipt volumes wanting to eliminate manual data entry
From $15/mo
Frequently Asked Questions
What is the difference between Countingup and HiBob?
Countingup is best for uk sole traders and freelancers wanting a combined business bank account and simple accounting tool in one app. HiBob is best for mid-market companies with 50-500 employees.
Which is better, Countingup or HiBob?
Choose Countingup if uk sole traders and freelancers wanting a combined business bank account and simple accounting tool in one app. Choose HiBob if mid-market companies with 50-500 employees.
How much does Countingup cost?
Visit Countingup website for current pricing.
How much does HiBob cost?
HiBob starts at $16/employee/mo. Pricing model: Paid.
Who should use Countingup?
UK sole traders and freelancers wanting a combined business bank account and simple accounting tool in one app
Who should use HiBob?
Mid-market companies with 50-500 employees
