HubSpot CRM vs Leapsome
A head-to-head comparison to help you pick the right tool
Last updated: April 30, 2026
HubSpot CRM
HubSpot CRM is a powerful and easy-to-use customer relationship management platform trusted by over 150,000 companies worldwide. It offers a completely free core CRM with optional paid Marketing, Sales, and Service Hubs for growing teams. HubSpot is the go-to CRM for companies that want to align their marketing, sales, and customer service teams in one platform.
Leapsome
Leapsome is an intelligent people enablement platform that combines performance management, learning, and employee engagement in one system. It helps HR teams run effective performance reviews, deliver personalized learning paths, and measure engagement with powerful analytics. Leapsome is used by companies like Spotify and Eventbrite.
Pros
- ✓Generous free plan that is genuinely useful for small teams
- ✓All-in-one platform covering marketing, sales, and service
- ✓Excellent onboarding resources and HubSpot Academy
- ✓Strong integrations with 1000+ tools
Cons
- ✗Can get very expensive as you add paid Hubs and contacts
- ✗Some advanced features locked behind higher tiers
- ✗Reporting is limited on free and starter plans
Pros
- ✓Highly customizable performance review and feedback cycles
- ✓Strong learning management system with personalized development paths
- ✓Powerful engagement surveys with advanced analytics
- ✓Integrates well with HRIS tools like BambooHR and Workday
Cons
- ✗Expensive for smaller companies, especially with multiple modules
- ✗Complex initial setup and configuration
- ✗No payroll or core HRIS functionality
HubSpot CRM vs Leapsome: Side by Side
| Factor | HubSpot CRM | Leapsome |
|---|---|---|
| User Rating | N/A | N/A |
| Category | CRM Software | HR Software |
| Pricing Model | Freemium | Paid |
| Starting Price | Free | Custom pricing |
| Best For | SMBs wanting a free CRM with room to grow into marketing automation | Mid to large companies investing in people development |
| Our Pick | — | — |
HubSpot CRM Features
- ✓Contact management
- ✓email tracking
- ✓deal pipelines
- ✓live chat
- ✓meeting scheduling
- ✓reporting
- ✓marketing automation
- ✓landing pages
Leapsome Features
- ✓Performance reviews
- ✓OKRs
- ✓learning management
- ✓engagement surveys
- ✓compensation
Pricing Comparison
Our Take
Choose HubSpot CRM if smbs wanting a free crm with room to grow into marketing automation. Choose Leapsome if mid to large companies investing in people development.
Best For
SMBs wanting a free CRM with room to grow into marketing automation
Best For
Mid to large companies investing in people development
Also Consider
If neither HubSpot CRM nor Leapsome is the right fit, Monday.com CRM is worth evaluating.
Monday.com CRM
Teams that want CRM and project management combined in one visual platform
From $12/user/mo
Frequently Asked Questions
What is the difference between HubSpot CRM and Leapsome?
HubSpot CRM is best for smbs wanting a free crm with room to grow into marketing automation. Leapsome is best for mid to large companies investing in people development.
Which is better, HubSpot CRM or Leapsome?
Choose HubSpot CRM if smbs wanting a free crm with room to grow into marketing automation. Choose Leapsome if mid to large companies investing in people development.
How much does HubSpot CRM cost?
HubSpot CRM starts at Free. Pricing model: Freemium.
How much does Leapsome cost?
Leapsome starts at Custom pricing. Pricing model: Paid.
Who should use HubSpot CRM?
SMBs wanting a free CRM with room to grow into marketing automation
Who should use Leapsome?
Mid to large companies investing in people development