QuickBooks vs Countingup
A head-to-head comparison to help you pick the right tool
Last updated: September 14, 2026
QuickBooks is our recommended pick for most teams — small to mid-size us businesses wanting the industry standard accounting software.
Try QuickBooks →Read our full QuickBooks review →QuickBooks
QuickBooks is the world's leading accounting software for small and mid-size businesses. Built by Intuit, it handles bookkeeping, invoicing, payroll, tax preparation, and financial reporting in one platform. QuickBooks is used by over 7 million businesses worldwide and is the de facto standard for small business accounting in the US.
Countingup
Countingup is a UK business current account with built-in accounting software. It combines banking and bookkeeping in one app, automatically categorizing transactions and generating tax estimates in real time.
Pros
- ✓Industry standard — most accountants and bookkeepers are familiar with QuickBooks
- ✓Comprehensive feature set covering all accounting needs
- ✓Strong ecosystem of integrations with 750+ apps
- ✓Excellent tax preparation and filing tools
Cons
- ✗Can be expensive as you add features and users
- ✗Steeper learning curve than simpler alternatives
- ✗Customer support quality has declined according to many users
- ✗Price increases frequently frustrate long-term customers
Pros
- ✓Business banking and accounting in one app
- ✓Automatic transaction categorization
- ✓Real-time tax estimates
- ✓Simple flat monthly pricing
- ✓Great for sole traders
Cons
- ✗UK only
- ✗Limited accounting features for complex businesses
- ✗Not a replacement for full accounting software at scale
- ✗No multi-user access
QuickBooks vs Countingup: Side by Side
| Factor | QuickBooks | Countingup |
|---|---|---|
| User Rating | 4.6/5 ★ | N/A |
| Category | Accounting Software | Accounting Software |
| Pricing Model | Paid | Paid |
| Starting Price | $30/mo | Contact for pricing |
| Best For | Small to mid-size US businesses wanting the industry standard accounting software | UK sole traders and freelancers wanting a combined business bank account and simple accounting tool in one app |
| Our Pick | 🏆 Recommended | — |
QuickBooks Features
- ✓Bookkeeping
- ✓invoicing
- ✓expense tracking
- ✓payroll
- ✓tax preparation
- ✓financial reporting
- ✓bank reconciliation
- ✓inventory management
- ✓mobile app
- ✓integrations
Countingup Features
- ✓Receipt scanning
- ✓expense categorization
- ✓VAT tracking
- ✓supplier management
- ✓bank feed integration
- ✓reporting
Pricing Comparison
QuickBooks
PaidStarts at $30/mo
Simple Start: $30/mo · Essentials: $60/mo · Plus: $90/mo · Advanced: $200/mo
See full pricing →Best Use Cases
QuickBooks
- →Small businesses managing invoicing and expenses
- →Self-employed professionals tracking income and taxes
- →Companies wanting accounting software with payroll add-on
Who Should NOT Use These Tools
QuickBooks is NOT ideal for:
- ✗Large enterprises needing multi-entity accounting
- ✗Companies requiring advanced inventory management
- ✗Businesses outside North America
Integrations
QuickBooks
Shopify, PayPal, Stripe, Square, Gusto, TSheets, HubSpot, Salesforce, Expensify
Our Take
Choose QuickBooks if small to mid-size us businesses wanting the industry standard accounting software. Choose Countingup if uk sole traders and freelancers wanting a combined business bank account and simple accounting tool in one app.
Best For
Small to mid-size US businesses wanting the industry standard accounting software
Best For
UK sole traders and freelancers wanting a combined business bank account and simple accounting tool in one app
How QuickBooks and Countingup Are Similar
- •Both are Accounting Software platforms designed for business teams
- •Both offer web-based access with no software installation required
- •Both provide customer support and onboarding resources
- •Both integrate with popular third-party business tools
- •Both offer a trial or demo to evaluate before purchasing
Also Consider
If neither QuickBooks nor Countingup is the right fit, Dext is worth evaluating.
Dext
Bookkeepers, accountants, and businesses with high receipt volumes wanting to eliminate manual data entry
From $15/mo
Frequently Asked Questions
What is the difference between QuickBooks and Countingup?
QuickBooks is best for small to mid-size us businesses wanting the industry standard accounting software. Countingup is best for uk sole traders and freelancers wanting a combined business bank account and simple accounting tool in one app.
Which is better, QuickBooks or Countingup?
Choose QuickBooks if small to mid-size us businesses wanting the industry standard accounting software. Choose Countingup if uk sole traders and freelancers wanting a combined business bank account and simple accounting tool in one app.
How much does QuickBooks cost?
QuickBooks starts at $30/mo. Pricing model: Paid.
How much does Countingup cost?
Visit Countingup website for current pricing.
Who should use QuickBooks?
Small to mid-size US businesses wanting the industry standard accounting software
Who should use Countingup?
UK sole traders and freelancers wanting a combined business bank account and simple accounting tool in one app